CREATIVE DEPARTMENT MODUS OPERANDI

MO 1.0 - FOR ORDINARY CLIENT

PROCESS SUMMARY

START
#1 TO #6
#6B TO #15
JOURNEY WITH KNK STARTS
CLIENT PREP STAGE
EXECUTION STAGE
START
#1
#2
#3
#4
#5
#6
#6B
#6C
#7
#8
#9
#10
#11
#12
#13
#14
#15
CLIENT MAKE PAYMENT
FINANCE UPDATE TO SALES/CRM/MS
CRM UPDATE PACKAGE ON MONDAY
REQUIREMENT SENT TO CLIENT
IDEATION MEETING
FINAL TX DATE SET
CLIENT SUBMIT REQUIREMENT FORM
LP COPYWRITING START
LP DESIGN START
NEW SCRIPT QUE
SCRIPT WRITTEN
SCRIPT REVIEW
SCRIPT APPROVED
PRE PROD
SHOOTING
EDITING
VIDEO REVIEW
CONTENT POSTING
7 DAYS
7 DAYS
7 DAYS
3-5 DAYS
2 DAYS
14 DAYS

STARTS

  1. SALES, CRM & MEDIA STRATEGIST CLOSED SALE
  2. CLIENT BUAT PEMBAYARAN

#1

PIC
FINANCE
TINDAKAN
FINANCE MAKLUMKAN KEPADA SALES/CRM/MEDIA STRATEGIST YANG CLIENT DAH BUAT PEMBAYARAN

#2

PIC
CRM
TINDAKAN #1
CRM UPDATE PAKEJ YANG CLIENT AMBIL DI MONDAY
TINDAKAN #2
CRM UPDATE PAKEJ YANG CLIENT AMBIL DI WHATSAPP GROUP

#3

PIC
SALES/CRM/MEDIA STRATEGIST
TINDAKAN #1
SALES/CRM/MEDIA STRATEGIST SENT REQUIREMENT KE CLIENT
TINDAKAN #2
SALES/CRM/MEDIA STRATEGIST SET DATE DENGAN CLIENT UNTUK IDEATION MEETING

#4

PIC
SALES/CRM/MEDIA STRATEGIST + CONTENT DIRECTOR
TINDAKAN
IDEATION MEETING

#5A

PIC
CREATIVE DIRECTOR + SALES/CRM/MEDIA STRATEGIST
TINDAKAN
SET TX DATE

#5B

PIC
CREATIVE DIRECTOR + CONTENT DIRECTOR
TINDAKAN #1
CREATIVE DIRECTOR SET TARIKH SUBMISSION SCRIPT TO CLIENT
TINDAKAN #2
CREATIVE DIRECTOR SET TARIKH SHOOTING
TINDAKAN #3
CREATIVE DIRECTOR SET VIDEO SUBMISSION DATE TO CLIENT

#6

PIC
SALES/CRM/MEDIA STRATEGIST
TINDAKAN
CLIENT SUBMIT REQUIREMENT FORM

#6A

PIC
PRODUCTION MANAGER
TINDAKAN #1
UPDATE DETAIL SKRIP DI MONDAY
TINDAKAN #2
UPDATE DETAIL UNTUK EDITING DI MONDAY

#6B

PIC
DIGITAL MARKETING MANAGER
TINDAKAN #1 (JIKA ADA LANDING PAGE)
MENYEDIAKAN COPYWRITING FOR LANDING PAGE
TINDAKAN #2 (JIKA ADA LANDING PAGE)
DAPATKAN APPROVAL COPYWRITING LANDING PAGE DARIPADA PUAN SAKINAH
TINDAKAN #3 (JIKA ADA LANDING PAGE)
SUBMIT NEW REQUEST FOR LANDING PAGE

#6C

PIC
HEAD OF GRAPHIC & WEB
TINDAKAN #1 (JIKA ADA LANDING PAGE)
LANDING PAGE DIMASUKKAN DALAM QUE

#7

PIC
SALES/CRM/MEDIA STRATEGIST & CREATIVE DIRECTOR
TINDAKAN
SALES/CRM/MEDIA STRATEGIST REQUEST FOR NEW SCRIPT FROM CREATIVE DEPARTMENT

SALES/CRM/MEDIA STRATEGIST MAKLUM INFO BERIKUT KEPADA CREATIVE DEPARTMENT KETIKA REQUEST SCRIPT:

1-NAMA CLIENT

2-NAMA KEMPEN

3-OBJEKTIF KEMPEN

4-JENIS SKRIP/VIDEO

5-HOST

6-SUBMISSION DEADLINE

7-LAIN-LAIN DETAILS YANG DIFIKIRKAN PERLU

#8

PIC
CONTENT DIRECTOR
TINDAKAN
SCRIPT MASUK QUE DAN MULA DITULIS

#9

PIC
SALES/CRM/MEDIA STRATEGIST
TINDAKAN
SKRIP DI SUBMIT PADA CLIENT UNTUK REVIEW

#10

PIC
SALES/CRM/MEDIA STRATEGIST
TINDAKAN
SCRIPT APPROVED BY CLIENT

#11

PIC
CONTENT DIRECTOR & PRODUCTION MANAGER
TINDAKAN
PRE-PRODUCTION STARTS

1-HOST/CELEBRITY CASTING

2-TALENT CASTING

3-LOCATION SCOUT & LOCK

4-PROPS PREPARATION

 

#12

PIC
CONTENT DIRECTOR & PRODUCTION MANAGER
TINDAKAN
SHOOTING

#13

PIC
CONTENT DIRECTOR & CHIEF EDITOR
TINDAKAN
EDITING

#14

PIC
CONTENT DIRECTOR & SALES/CRM/MEDIA STRATEGIST
TINDAKAN
VIDEO REVIEW

#15

PIC
SALES/CRM/MEDIA STRATEGIST + CONTENT DIRECTOR + DIGITAL MARKETING MANAGER
TINDAKAN
CONTENT POSTING